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Secret • Ingredients

Our Strategy Mixology

Designing a smart strategy formula has many elements such as brand story telling, competitive differentiation, brand positioning, target audience needs and requirements, unique-key-selling propositions, intelligent leadership positioning, use case personas, and KPI’s (Key Performance Indicators). Inventing a strategy that penetrates and increases marketshare takes experience. Our Designers at Black Ice Media have successfully been delivering powerful strategies for clients since 2000.